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SHOWIT TEMPLATES BUILT WITH YOUR GOALS (and family) IN MIND

Effortlessly launch your website between building forts and
braving playdates.

Welcome to Eldest Daughter - your business’ big sis and ultimate support system, offering complete web designs you can make your own +  more to help you quickly launch your business while your babies are right next to you (without spending thousands).

LAUNCH IN DAYS

never second-guess your message with our included web copy wireframes

Launch faster with the web + copy duo created to support your business goals first. Our templates are designed to be easier to launch than remembering to return those library books. 

Harnessing Your
"how hard could it really be?" Gene

THAT'S ME

We’re moms, every minute counts—between nap time, the carpool line, and popping chicken nuggets in the oven before gymnastics, your business has to fit seamlessly into the chaos. You need a website that works when you can’t and social graphics you can proudly post from your phone. Eldest Daughter templates are built to help you keep your business thriving between the margins, even on the busiest of days.

You need a website that works when you can't.

DESIGNED TO BE YOUR FAV 24/7
ON-CALL EMPLOYEE OF THE YEAR

MORE MY SPEED

The Hazel was designed specifically with Subject-Matter Experts in mind. This template highlights your resource library - like guides or mini courses, plus your 1:many offer (like a group program or membership) as well as your freebie lead magnet and email list opt-in.

Guides + Group Programs

YES, THIS

The Rowan was designed specifically with 1:1 Service Providers in mind. This template highlights your signature coaching or consulting service, plus your lower-ticket offer (like a challenge or guide) as well as your freebie lead magnet and email list opt-in.

1:1 Service Spotlight

NOT SURE WHICH ONE TO CHOOSE? LET US HELP.

Launch with Confidence Library: how-to videos to help you hit publish asap.

Our favorite free aesthetic stock photo sites and keyword search recommendations.

BTL Copy-created web copy "fill in" wireframes to ditch the blank page struggle. 

BONUS SUPPORT THAT FEELS LIKE SOMEONE SAID "LET ME TAKE THE KIDS"

As I held my newborn daughter, I read the email that said I was being let-go from my cozy corporate job and moved into a contractor role with no benefits and no guarantee of work. Yikes. It was at that moment I had to make a choice: either start the job hunt on indeed or launch a website. The next day, I sat down to build a website – mixing 2am feedings with web design sessions...

I'm TORI, AND I WENT FROM CUBICLE TO CEO ON MATERNITY LEAVE

I was Googling:

how to make more milk


      how to start a business

at the same time.

Birthing my baby felt easier than birthing my own business.

It’s been 4 years since then, and I’ve worked with hundreds of moms who have decided to take the same path. The hardest parts for them? Finding time for their business. Feeling confident showing up. Actually launching. Which is exactly why I created Eldest Daughter Studios – to help you effortlessly launch your business while you boil pasta and brave playdates.

There’s no guidebook for how to market yourself while nap-trapped. 

MORE OF MY STORY

These free personal brand IG post templates are designed to low key sell, and high key connect with your community 👀.

FREE Instagram Canva Templates for Personal Brand Girlies

STAND OUT ON INSTAGRAM

MEET TORI

Mom to two girls, rom-com reader, diet coke lover, and personal brand + web designer for CEO Moms.

YOUR BIZ' BIG SIS
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